How is the Truecost score calculated?
A transparent, open, and challengeable calculation model. Every number can be traced to its original source.
In brief
- Measure five physicochemical values (carbon, water, land, waste, toxicity)
- Normalize each to planetary boundaries: score 100 = 1% of annual per-capita budget
- Weight and sum into a single Truecost score (0–100)
- Floor rule: if any dimension exceeds 80, the total score is at least 40
All weights, thresholds, and sources are open and challengeable.
Calculation process step by step
Using a 200 g beef patty as an example.
Why a single number?
ISO 14044 and the EU's PEF framework prohibit the use of a single weighted environmental score in public comparisons, because weighting "inevitably involves value choices".
Truecost openly challenges this. The sustainability discourse is broken precisely because people lack a single comparable number. Without it, 99% of the public cannot grasp the proportions. A transparent and challengeable single number is better than no number at all.
That's why we always show both: a single Truecost number as the headline and a five-dimension breakdown below it. You can always drill down to absolute values, formulas, and original sources.
Five dimensions
Normalization reference points are based on Fanning et al. (2024, Nature) per-capita planetary boundaries and Eurostat data.
| Annual budget per capita | 950 kg CO₂e |
| Source | Fanning et al. (2024), Nature — per-capita planetary boundary: 0.95 tCO₂/yr |
Based on the carbon budget consistent with limiting warming to 1.5°C, allocated equally across world population. The richest 10% currently exceed this by 1,700%.
| Annual budget per capita | 384,000 liters |
| Source | Fanning et al. (2024), Nature — per-capita planetary boundary: 384 m³/yr |
Freshwater consumption including virtual water in supply chains. Includes green (rain), blue (surface/ground), and grey (dilution) water.
| Annual budget per capita | 5,100 m² MSA-loss equivalent |
| Source | Fanning et al. (2024), Nature — per-capita boundary: 0.51 MSA-loss ha/yr |
Land use as proxy for biodiversity impact. MSA (Mean Species Abundance) loss measures how much land use reduces local species populations. Intensive cropland ≈ 0.7 MSA loss per hectare.
| Annual budget per capita | 500 kg waste |
| Source | Eurostat (2022) — EU average municipal waste: 500 kg/person/year |
No planetary boundary exists for waste. Reference based on EU average municipal waste generation. This is a known limitation — waste is a proxy for material throughput and circularity.
| Annual budget per capita | 16,200 µDALY |
| Source | ReCiPe 2016 — world per-capita normalization: 0.0162 DALY/person/year |
Disability-adjusted life years from environmental exposure. Hardest dimension to quantify at product level. Many items use qualitative estimates with explicit uncertainty notes.
Data confidence
Every absolute value receives a confidence rating and source reference. Confidence is displayed openly on the item page.